The Change Maker, Owner and Founder of Pillow Talk Heath Goddard
In an engaging and insightful Q&A session hosted by the Chamber, Heath Godard, founder and owner of Pillow Talk Australia, shared valuable lessons from over 45 years of building one of Australia’s most successful home textiles retailers. From humble beginnings in 1977 with just two stores to now operating over 70 nationwide — all without debt — Heath’s journey is a testament to resilience, innovation, and smart retail strategy.
Heath spoke candidly about the realities of modern retail, the hidden costs of online shopping, and why click-and-collect has become a game-changer for efficiency. He emphasised the importance of reliable customer service, consistent staff engagement, and the power of simply doing what you say you’ll do — a principle that builds trust and loyalty across all service industries.
A passionate advocate for local businesses, Heath encouraged collaboration over competition, urging communities to support local enterprises to keep regional towns vibrant. He also delivered a strong message on the burden of red tape, calling for simpler, fairer regulations so entrepreneurs can focus on growing jobs and serving customers.
From marketing evolution — from colour print ads to paying $300,000/month to digital platforms — to the critical need for stock turnover and staff incentives, Heath’s real-world insights offered something for every business owner.
It was a refreshingly honest, practical, and inspiring conversation that reminded us all of the values that truly drive long-term success: integrity, simplicity, and staying close to your customers.
